
Bill Penczak
Chief Operating Officer, Consulting Practice PartnerRadio host. World traveler. Author.
A marketing, sales, and operations professional with more than 40 years of professional services, B2B, consumer packaged goods, retail, high tech, and telecom experience
Bill is blessed with being both creative and analytical; as such, he can design and analyze research, converting it into actionable strategies, and create innovative programs that generate and retain high margin customer relationships. He has also served as COO of a consulting firm with primary P&L responsibility.
His leadership and contributions are evidenced by the fact that he’s been thrice hired by clients as shareholder in both the accounting and marketing consulting worlds. He’s led growth initiatives for public companies resulting in two named Fastest Growing in the U.S. by Accounting Today magazine.
Specialties:
Fostering a sales culture in professional services
Sales and pipeline management
Lead generation
Branding
Corporate Strategy
Marketing Strategy
Thought Leadership Programs that increase industry relevancy
Marketing programs that nurture prospects through the pipeline process
Internal communications
Tone from the top messaging
Change management communications
Creative development
Agency management
PR
Investor relations
Offshoring
Professional services operations
SaaS business planning and operations