Bill Penczak
Chief Operating Officer, Consulting Practice PartnerRadio host. World traveler. Author.
A marketing, sales, and operations professional with more than 40 years of professional services, B2B, consumer packaged goods, retail, high tech, and telecom experience
I’m blessed with being both creative and analytical; as such, I can design and analyze research, convert it into actionable strategies, and create innovative programs that generate and retain high margin customer relationships. I’ve also served as COO of a consulting firm with primary P&L responsibility.
My leadership and contributions are evidenced by the fact I’ve been thrice hired by clients and that I have been a shareholder in both the accounting and marketing consulting worlds. And i have led growth initiatives for public companies resulting in two of them being named Fastest Growing in the U.S. by Accounting Today magazine.
Specialties:
Fostering a sales culture in professional services
Sales and pipeline management
Lead generation
Branding
Corporate Strategy
Marketing Strategy
Thought Leadership Programs that increase industry relevancy
Marketing programs that nurture prospects through the pipeline process
Internal communications
Tone from the top messaging
Change management communications
Creative development
Agency management
PR
Investor relations
Offshoring
Professional services operations
SaaS business planning and operations